Yearly Archives: 2018 Back

Why Aussie startups fail to scale and how the local ecosystem can help

Founders often start companies after creating a new product or finding a gap in the market. Of course, getting your product right is important — but once founders have their product strategy in place, they often struggle with the managerial demands of running a business, so they fail to hire the right people, identify the best marketing strategies for their … Read more

Sydney startup Get secures $3.4 million in funding, but this 23-year-old founder is in it for more than money

Social payment platform Get has raised $3.4 million in funding as it prepares to expand internationally, however the raise is also about getting the right partners on board, according to founder Daniel Liang. The round was led by Vertex Ventures, the venture capital arm of Temasek Holdings, as well as Click Ventures. Founded in 2016, … Read more

Marketing analytics : a practical guide to improving consumer insights using data techniques (book)

Author: Mike Grigsby Who is most likely to buy and what is the best way to target them? How can businesses improve strategy without identifying the key influencing factors? The second edition of Marketing Analytics enables marketers and business analysts to leverage predictive techniques to measure and improve performance. By exploring real-world marketing challenges, it … Read more

“One of the strongest blockchain communities in Australia”: NEM Foundation opens blockchain hub in Melbourne

NEM Foundation is opening a new blockchain hub in Melbourne, to help startups understand how the technology could help their business, and to engage and educate the general public. The foundation, designed to promote the NEM blockchain platform and its cryptocurrency XEM, already has a hub in Brisbane, as well as in Westport, New Zealand, both of which … Read more

A space for hospitable hospitality

Designers rub shoulders with tech start-up founders at the photocopier, while freelancers shoot the breeze with entrepreneurs in the communal kitchen. Co-working is now so accepted that in Melbourne’s Collingwood, the hospitality industry has its own co-working space, Worksmith. More than 800,000 people work in Australia’s food and beverage industry, with the vast majority using … Read more

SheStarts documentary pulls back the curtain on life inside an accelerator: Here’s what we learnt (part one)

A new mini-documentary is allowing viewers to peek behind the curtain at BlueChilli’s SheStarts accelerator, offering an insight into some of the masterclasses, workshops and emotional moments that go on behind the scenes. As the second cohort of startups graduate the program, SheStarts has released eight digestible seven- to nine-minute episodes through LinkedIn, offering snippets of inspiration … Read more