Align : Get Your Team on the Same Page, Discover Clients’ Needs, Develop Better Products (ebook)

Author: Laura Marie Reese Understanding what customers want is neither easy nor obvious — but it is essential for all companies. In this guide, expert Laura Reese walks you through the pitfalls and possibilities of customer interactions. Focusing on business-to-business fields, she demonstrates how to run face-to-face meetings that solicit valuable feedback and shares simple … Read more

The choice factory : how 25 behavioural biases influence the products we decide to buy (book)

Author: Richard Shotton Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behaviour is shaped by psychological shortcuts. With a clear … Read more

Inspired : How the Best Companies Create Technology-Powered Products and Services (ebook)

Author: Marty Cagan How do today’s most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In this book, technology product management thought leader Marty … Read more

Sydney startup secures grant to develop adorable robot helping sick kids at home

Sydney medtech startup Ikkiworks has secured a $25,000 Minimum Viable Product grant from the New South Wales government, to develop and refine its robot companion for seriously ill children. The ikki robot monitors vital signs and medication for kids while they’re at home, rather than in the hospital. It can alert families when medication is due, if … Read more

From lab to boardroom: How Australian inventors become founders

There’s a community full of amateur robotics builders and inventors emerging across Australia, and one Sydney startup is ready to bring engineering tools to the masses. “I’m amazed at the level of creativity. They’re making robotic projects, illuminating their surfboards, animatronics, they’re working on their cars,” says head of mini oscilloscope maker Pokit, Paul Moutzouris. … Read more

Lean Product Management : Successful products from fuzzy business ideas (ebook)

Author: Mangalam Nandakumar Lean Product Management is about finding the smartest way to build an Impact Driven Product that can deliver value to customers and meet business outcomes when operating under internal and external constraints. Author, Mangalam Nandakumar, is a product management expert, with over 17 years of experience in the field. Businesses today are … Read more

UberEats faces new battle from Australian food ordering platform

Sydney man John Saadie was quietly plotting the launch of an online food ordering platform well before UberEats, Menulog or Deliveroo burst onto the scene. He launched Order Up! in 2011, and now counts Nando’s, Caltex and Grill’d among platform subscribers. The end-to-end solution for retailers enables them to manage their online ordering, payments and delivery logistics … Read more

Need templated forms, business plan samples or industry reports? Check out ProQuest Entrepreneurship Database!

Members of the Business Studio now have access to the full version of the ProQuest Entrepreneurship Database! This database bridges theory with practice, covering a wide spectrum of resources useful to educators, researchers, students and practitioners. Content ranges from the scholarly – including journals, dissertations, working papers and conference proceedings – to a full toolkit … Read more