Hello, startup : a programmer’s guide to building products, technologies, and teams (book)

Author: Yevgeniy Brikman This book is the “Hello, World” tutorial for building products, technologies, and teams in a startup environment. It’s based on the experiences of the author, Yevgeniy (Jim) Brikman, as well as interviews with programmers from some of the most successful startups of the last decade, including Google, Facebook, LinkedIn, Twitter, GitHub, Stripe, … Read more

High performance mobile web : Best Practices for Optimizing Mobile Web Apps (book)

Author: Maximiliano Firtman Optimize the performance of your mobile websites and webapps to the extreme. With this hands-on book, veteran mobile and web developer Maximiliano Firtman demonstrates which aspects of your site or app slow down the user’s experience, and what you can do to achieve lightning-fast performance. There’s much at stake: if you want … Read more

Talk to me: voice control is taking off, but it’s not taking over yet

“If unexpected packages start showing up at your door, you might want to have a word with one of your smart devices. Earlier this month, a six-year-old in Dallas asked her family’s Amazon Echo smart speaker for a dollhouse. And Alexa, Amazon’s Siri-like artificial assistant, promptly ordered one to their house. A San Diego TV news show … Read more

Concept code : how to create meaningful concepts (book)

Authors: Gaby Crucq-Toffolo and Sanne Knitel Conceptual thinking involves adding vision to a product, service, or organisation. Content is key, as this determines the coherence of the concept. Consumers want to experience every aspect of the concept. In addition, the producer must meet the emotional and functional needs of the consumer. Therefore, while it is … Read more

The fundamentals of product design (book)

Author: Richard Morris This book provides an integrated and cohesive view of the product design process, covering materials, manufacturing, idea generation, computer-aided design, engineering functions, product types, and market research. This updated edition explores recent developments such as additive manufacture and crowd funding, and includes more consumer and lifestyle orientated products for a more product-based … Read more

Madhavan Ramanujam Shares 3 Common Pricing Mistakes Companies Make With Products & Services

“Even if you’re having conversations about pricing early on with your customers, there are still ways your company can go wrong. We pulled out 3 common pricing mistakes to avoid that Madhavan Ramanujam, co-author of Monetizing Innovation recently shared with Strategyzer. Watch out for these mistakes. In a recent StratChat episode, Madhavan Ramanujam, co-author of … Read more

Frugal innovation : how to do better with less (book)


Authors: Navi Radjou and Jaideep Prabhu Frugal innovation is a way that companies can develop high-quality products and create more value with limited resources. In today’s cost-constrained environment, companies in the developed economies are seeking new routes to long-term business success – while also appealing to cost-conscious and environmentally-aware consumers. With an estimated trillion-dollar global … Read more

From chickens and pickles to iSnack 2.0: the trends behind the brand names you remember

“In 1981, advertising researcher Ira Schloss published a journal article headlined “Chickens and pickles”. The research found the letter “K” was overrepresented as the initial letter in top brand names. Thirty-five years on we see it in Kellogg’s Special K, Ford’s Ka, and the cider known simply as K. But recent research suggests the (initial) letters used … Read more

The innovation secrets of Steve Jobs : insanely different principles for breakthrough success (book)


Author: Carmine Gallo The “Think Different” approach to innovation based on the guiding principles and enduring legacy of Apple’s legendary CEO Steve Jobs. Celebrating the life and legacy of one of the most influential innovators of all time, The Innovation Secrets of Steve Jobs has become a landmark in the field, as powerful and inspirational … Read more