LinkedIn for dummies (ebook)

Author: Joel Elad Don’t be left out — link up with this fully updated introduction to the Internet’s hottest professional networking tool. With more than 225 million members from over 200 countries and territories worldwide, is an unbeatable self-marketing tool. LinkedIn For Dummies teaches you how to make the most of your profile … Read more

Mastering the New Media Landscape : Embrace the Micromedia Mindset (ebook)

Authors: Barbara Cave Henricks and Rusty Shelton The giant brands that once dominated the media landscape — Oprah, the New York Times, NPR, CNN — have seen their monopoly on public attention smashed by the Internet and now find themselves competing with individuals and brands in a sea of micromedia: websites, social media, blogs, podcasts, … Read more

The Tao of twitter : changing your life and business 140 characters at a time (book)

Author: Mark W. Schaefer You’re busy and don’t have time to decipher the confusing world of Twitter. In less than two hours, this bestselling book will show you how to connect and start creating meaningful business and personal benefits right away! Behind every Twitter triumph, there is a well-defined success formula. This is The Tao … Read more

Ultimate guide to Twitter for business generate quality leads using only 140 characters, instantly connect with 300 million customers in 10 minutes, discover 10 Twitter tools that can be Applied Now (book)

Author: Ted Prodromou Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. Longtime internet guru Ted Prodromou shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, … Read more

Chaos monkeys : inside the Silicon Valley monkey machine (book)

Author: Antonio García Martínez This book presents a gripping and insightful account from inside the secretive world of Silicon Valley’s most powerful players. This book tells you how to and how not to make a fortune through startups and digital marketing. Highly entertaining and always offering genuine insight, this book unravels the chaotic evolution of … Read more