Category Archives: Customer service Back

Heart and Sell : 12 Universal Truths Every Salesperson Needs to Know (ebook)

Author: Shari Levitin Are you making it difficult for your potential customers to buy from you? Today’s buyers are overloaded—overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded “sales process.” In response, … Read more

Lean Customer Engagement (ebook)

Author: Shil Niyogi The companies that succeed today are those that work toward customer satisfaction and focus on educating customers, enabling them, effecting change, and engaging with them. Lean Customer Engagement contains a wealth of information around partnering with customers to build products and close deals in a lean and agile way without investing in … Read more

WALK THE WALK: PRIORITISING THE CUSTOMER EXPERIENCE THROUGHOUT THE ENTIRE BUSINESS

All businesses strive to a deliver great customer experience, and convenience and seamlessness are currently the winning factors for ensuring their engagement with your brand is at its best. In 2015, Forrester predicted that one-third of companies in the B2C space would compete on the basis of experiences, and change their business structure accordingly. This … Read more

The customer loyalty loop : the science behind creating great experiences and lasting impressions (book)

Author: Noah Fleming How do you grow a truly sustainable business in the hyper-competitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business customer experience by creating buying loops that keep your customers coming back for more. The Customer Loyalty Loop … Read more

What Customers Crave : How to Create Relevant and Memorable Experiences at Every Touchpoint (ebook)

Author: Nicholas J. Webb Think you know your customers? Think again. The best companies in the world discover what their customers desire — and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals … Read more

No B.S. Guide to Maximum Referrals and Customer Retention The Ultimate No Holds Barred Plan to Securing New Customers and Maximum Profits (ebook)

Authors: Dan. Kennedy and Shaun Buck Fact: Nothing is costlier or more difficult than getting a new customer. Business owners agree. The referred customer is far superior to the one brought in by ‘cold’ advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers. Millionaire … Read more