Business Studio lunch box forum: getting your brand in the media spotlight

Date: Wednesday 19 September 2018

Time: 12.30pm–1.15pm

Where: Business Studio, level 1, State Library of Queensland

Getting your brand in the media spotlight

Tara Baker is the passionate co-founder and editor-in-chief of Dancing With Her, a multi-platform wedding and lifestyle destination.

In the crowded wedding marketplace, Dancing With Her was launched as the first resource dedicated to celebrating the love of LGBTQ+ women. Tara and her fiancée Arlia Hassell quickly leveraged the media interest in their Gold Coast-based business into global recognition for their brand.

Dancing with Her has been the focus of significant media attention including national television programs and international outlets such as Huffington Post, Refinery 29 and Cosmopolitan. Tara was recently recognised as one of Forbes 30 Under 30 Asia honourees.

In this Lunch Box Forum you will hear from Tara about the steps she took to propel the Dancing with Her brand into the global spotlight, now reaching more than 85,000 people every month.

“We share personal things with our audience, it’s important to us for them to know we are two women in love, just like them,” Tara told Forbes.

Follow Tara’s journey on ‘Dancing with Her’ at:

or LinkedIn at:

Our Business Studio lunch box forums are conveniently scheduled over your lunch break, the lunch box forums serve as a 45-minute inspirational and informative session on a variety of business related topics. Bring along your lunch or grab something from The Library Cafe on your way.

Business Studio membership is free and gives you access to a great range of resources and business support. Visit the team on level 1 to sign up now.

Find Business Studio recommended books and resources in the Library Shop.

Missed this forum? Access the slides Here