Category Archives: Startups Back

5 Personal Branding Tips Every Entrepreneur Needs to Know to Make It Big

In today’s digital world, succeeding as an entrepreneur means building a visible, impactful social brand. A personal brand is defined as attaching monetary value to a person as opposed to a business, service or product. When an entrepreneur’s personal brand is adequately developed, it spells true thought leadership. Compound that with social media marketing, and … Read more

Better than a lemonade stand! : small business ideas for kids (book)

Written by Daryl Bernstein; illustrations by Rob Husberg Filled with delightfully simple business ideas, Better than a Lemonade Stand! is a fun guide packed with creative ideas that show how to start a business with little or no start-up costs, attract and retain customers, develop negotiating skills, and more. Originally written and published when the … Read more

SafetyCulture founder Luke Anear on how to use emotion to grow a multimillion-dollar startup

Luke Anear is currently focused on securing market dominance for his workplace safety apps, but his fast-growing startup SafetyCulture is a long way from where his entrepreneurial career started. Before approaching a developer to help him create a product that would empower workers on the ground to complete vital occupational health and safety checklists to … Read more


Recently named one of Australia’s nine most influential female entrepreneurs*, Melbourne businesswoman and start-up advocate Dominique Fisher has made a career out of developing products to assist university students successfully transition into employment.  That is the core business of CareerLounge, which Fisher co-founded in 2008 with her son John Collins. Launched in March 2016, Paddl … Read more

Disciplined entrepreneurship : 24 steps to a successful startup (ebook)

Author: Bill Aulet This book will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down … Read more